Moen Is Pulling Away From Delta
Moen's share grew every month — 24.3% in August, 24.8% in September, 25.4% in October. Its top SKU, a Georgene Spot Resist pull-down faucet at $149.00, holds 2.1% dollar share.
Delta did not move. Its share sat at 23.4% in August and 23.4% in October. In a category this competitive, flat is falling behind.
Glacier Bay Owns the Best-Seller List
Glacier Bay holds three of the top five SKUs by dollar share — a McKenna in stainless steel at $99.02 (2.3%), a Paulina at $89.00 (2.1%), and a McKenna in polished chrome at $79.00 (2.0%). No other brand has more than one SKU in the top five.
Overall share climbed from 19.9% to 20.3%, putting Glacier Bay within 3 points of Delta. Its best sellers are priced $50 to $70 below Moen's and $170 below Kohler's top SKU — winning on velocity at lower price points, which means its unit share is likely even higher than its dollar share suggests.
The Rest of the Shelf Is Thinning
Kohler held steady at 9.3%, anchored by a Sous Pro-Style faucet at $269.06. Below Kohler, the mid-tier is losing ground. Pfister dropped from 7.3% to 6.5%. American Standard slipped from 5.6% to 5.2%. Kraus fell from 2.6% to 2.3%.
The pattern is clear: the top three brands — Moen, Delta, and Glacier Bay — collectively hold roughly 69% of the category and are stable or growing. Everyone below them is giving ground. Datavations tracks every SKU, every store, every sale across 11,936+ locations daily, surfacing the brand-level shifts that determine who holds share in the next line review.
Who leads the kitchen faucet category at Home Depot and Lowe's?
Moen leads with 25.4% dollar share as of October 2025, followed by Delta at 23.4% and Glacier Bay at 20.3%. Moen gained 1.1 share points through Q3 while Delta remained flat.
Which kitchen faucet brand has the most best sellers?
Glacier Bay holds three of the top five SKUs by dollar share, all priced between $79 and $99. No other brand has more than one entry in the top five.
Is Pfister losing share in kitchen faucets?
Pfister dropped from 7.3% to 6.5% dollar share between August and October 2025. American Standard and Kraus also declined, suggesting the mid-tier is losing ground to the top three brands.
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