ASSORTMENT OPTIMIZATION

Own every shelf. Be the category captain.

Optimize assortments with visibility across the street. Provide assortment guidance using information the retailer does not have today.

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6Dashboards
4Capabilities
47Gap metrics

Your competitors carry SKUs you don't.

0

distribution gaps found across a single category at one retailer.

Kitchen Faucets
23 SKUs
Bath Hardware
14 SKUs
Shower Systems
8 SKUs
Accessories
2 SKUs

CAPABILITIES

What You Can Do With Assortment Optimization

01

Find and Compare Assortment

Find and compare your assortment with the relevant competing products in your category.

02

Track Product Launches

Stay up to date with competitors' product launches and analyze their impact on your bottom line.

03

Quantify Distribution Value

Quantify the value of expanding the distribution of your products at the retailer, brand, attribute and item level.

04

Normalized Performance Metrics

Use normalized performance metrics to make quick and accurate comparisons across relevant items in your category.

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THE PLATFORM

6 Dashboards in Assortment Optimization

Explore the full suite of analytical views designed to surface distribution gaps, track competitive launches, and build merchant-ready recommendations.

01

Assortment Summary

Win incremental stores by proving your SKUs are more efficient. Learn from the top and bottom-performing SKUs to make recommendations with the entire category in mind.

SummaryCompetitiveAnalysis
02

Attribute Trends

Find out what consumers really value in products. Discover assortment gaps for your retail partners and help close them with innovative solutions.

TrendsAttributesPLR
03

Assortment Gaps

Quantify the value of expanding your product placement to new stores and confidently make your case for distribution growth.

DistributionExpansionOpportunity
04

New and Discontinued SKUs

Track when and where new SKUs enter the market. Understand what drives growth when SKUs enter and leave your category.

MonitoringSKU TrackingCompetitive
05

SKU Comparison

Replace competitive SKUs with your better-performing ones by showing the merchant you outperform the benchmark average.

ComparisonBenchmarkingCustom
06

SKU Rationalization

Replace bottom-performing SKUs with items that have a stronger market position to drive category velocity.

PLROptimizationFlagship
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See it in your category.

Discover how Assortment Optimization helps you find the distribution gaps your competitors miss and build recommendations your merchants trust.

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Adjacent capabilities

PLR PLAYBOOKS

PLR Playbooks

Build the merchant-ready playbook, or hand it to our experts.

MEASURE

Measure

Stay current on category trends; quantify the impact of your decisions.

PRICE OPTIMIZATION

Price Optimization

Maximize margins with local market-aware pricing recommendations.