Peter is a Consumer Durables research expert and industry veteran with over 30 years of experience in building, restoring and growing information services business in this space. Greene joined Datavations from Numerator where he was the Practice Director. His background also includes time at Nielsen, and nearly 18 years at NPD (now Circana) where he launched and grew several POS lines of business from inception to over $15M in ARR. 

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Peter has built a reputation as a trusted advisor to clients and at Datavations is working across the organization to help grow the business with a focus on new business development, client development, marketing, and go-to-market strategies. In addition, Peter is actively involved with the company's growing partnerships with industry associations.

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